There is an art to telling a story, and video is a powerful tool in the hands of every business owner, and it can make a huge difference.
Ryan Wilson is a video storyteller, who shares his journey from a small town in Illinois to becoming a passionate advocate for the disability community. Ryan's decision to work with videos stemmed from his desire to tell authentic stories and make valuable resources more accessible. He founded Team Trust Productions, a video company that specializes in various video services, including event recaps, interviews, and fundraising videos for nonprofits.
Ryan shares the red flags of hiring the wrong video production company and offers insights into marketing to the disabled community. Success is achieved through small, consistent, and attainable steps and videos are a great boost to that.
Show Notes
📽️ Ryan Wilson is the founder and CEO of a disability-led video production company, Team Trust Productions: how he got inspired and ended up creating a video company. 01:52
🤝 There's a lot of magic and storytelling in videos: videos can help you connect with somebody and build a relationship. 04:44
✅ Types of videos you can use for your business: don’t forget to promote your videos. 07:50
🚩 Red flags when hiring a video production: beware of videographers without passion and care. 09:45
❓ What is your story really about: it's not necessarily about flexing your organization's muscles, but how you're changing the lives of the people you serve. 13:02
👉 How to market to the disabled community: acknowledging what the person is telling you and understanding that our projections are not what others really need. 14:58
🎥 There's a strong connection between individuals with a disability, and Jennifer noticed it when she was in the wheelchair: that sense of connection is something Ryan tries to pull out in videos they do. 20:34
Links:
Connect with Ryan: https://teamtrustproductions.com
Join our Academy: www.jenniferdawnacademy.com
Connect with Jennifer: www.jenniferdawncoaching.com